Entries in identity (1)

One year and counting

A few monthly collateral pieces for Raze since it's opening a year ago (08/08/08.) It's coming on the first year anniversary and steadily approaching the September opening of the second in Saint Louis Park, my current home, at the The West End (lifestyle retail center).

Raze was quite the opportunity. I art directed the model shoot at Milk with Guy, created the logotype, designed the website and put together an opening package all over the span of a few months in the summer of 2008. I'm quite happy with the result but like all designers am looking forward to seeing how the design can evolve. Seeing the 'Z' stand alone comes to mind.